The AAR rents (for a certain number of uses) its membership list for use in mailing catalogs, flyers, announcements, etc. which are of a professional interest to the profession. We exclude from those rentals, of course, addresses for members who have opted out.
We are very specific with the terminology we use in saying that we "rent" the list (meaning that we retain all rights and control over the use of the list) rather than "sell" it.
At the top of the Interest Area List, it is explained that these counts are for all member types in all geographic areas; if you are requesting (for example) only "regular members in the U.S.," then you are choosing to receive only a portion of the total members with that interest area.
Also, if you select more than one interest area, the lists are deduplicated. Thus, a person may have (for example) an interest in Anthropology (D01) and Archaeology (D02), and thus appear in the base count for both lists, but she or he will only appear once in the final label set. It is for this reason that you cannot simply add together the interest area counts to predict the total numbers.
Our sytem will provide an instant count and cost for most selections, so it is not necessary for you to do the mathematics. Use this functionality to ascertain the count and cost based on parameters you select.
On the label rental request page, we ask advertisers to allow us two business days to process payments. We make every effort to process submissions and payments by the next business day. If the timing issue is critical, however, we encourage you to call Aislinn Jones (404-727-8132) or the main AAR information line (404-727-3049) to be certain that no delay is anticipated.
Because AAR memberships run for the calendar year, the number of members in the AAR increases substantially over the course of the year. We require payment within thirty days to ensure that the number of names provided approximates the membership count that was returned at the time of the list request.
The simple answer is that the long ID was required by a credit card processor we used in the early days of online payment.
While we no longer use the card processor with that requirement, we have retained the long order ID because it gives us useful information at a glance.
For example, consider the order ID LBL20050301R12345A25000:
The first three characters (LBL) indicate that it is an label rental ID.
The next eight characters (20050301) are the date (four digits for the year, two for the month, two for the date).
The next six characters (R12345) are the letter R followed by a five-digit identifier (which is a combination of a random number and a number derived mathematically from the other characters in the order ID, which helps safeguard against typographical errors).
The final characters (A25000) are the letter A followed by the amount in U.S. cents (i.e., dollars and cents, without the decimal point).
Thus, at a glance, AAR employees can look at this order ID and know that it was a label rental request submitted on March 1, 2005 in the amount of $250.00.
In conversation, we are often able to refer simply to the "R Number" – the letter R and the five digits that follow it in the middle of the order ID. This number is not unique – but in a telephone conversation there is generally enough other information to help us be certain we are looking at the correct submission.
In e-mail correspondence, we simply ask that the entire order ID be copied and pasted, to ensure accuracy.